Blueprint for Action: Transforming the Health and Well-being of Community Members

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31 Oct Blueprint for Action: Transforming the Health and Well-being of Community Members

In 2012, more than 140 community leaders committed to working together to improve regional health and wellness in the Coachella Valley. In partnership with the Clinton Health Matters Initiative (CHMI), Coachella Valley healthcare leaders launched the Coachella Valley Blueprint for Action.

On Friday, October 28th, Coachella Valley healthcare leaders met again at University of California-Riverside in Palm Desert to hear about the progress that’s been made since the Coachella Valley Blueprint was developed 4 years ago. Get Tested Coachella Valley was proud to present at the conference – highlighting the history of the campaign,  key components of the campaign, campaign successes, and the plan for 2017.

“The Clinton Health Matters Initiative was launched in 2012, and they happened to select the Coachella Valley as their first geographic focus area in the U.S.,” said Susan Unger, Get Tested Coachella Valley Project Director.  “This timing matched exactly with our first think tank sessions to design the Get Tested campaign,” she continued.

The Clinton Health Matters Initiative subsequently become one of 100 community partners driving the success of the Get Tested Coachella Valley campaign.

“Four years ago, CHMI added our campaign to their overall Blueprint for Action,” added Bruce Weiss, Director of Community Health for Desert AIDS Project, the lead agency for Get Tested Coachella Valley.  “And today – four years later – we were proud to report back to the community that we delivered on our promise,” he concluded.

In addition to the Coachella Valley, the CHMI Blueprint for Action includes communities around the U.S. including – Adams County, MississippiCentral Arkansas (Little Rock)Northeast Florida, Florida (Jacksonville)Greater Houston, Texas; and Knox County, Illinois.

Learn more about the Clinton Health Matters Initiative here.